BIG W focuses on broad household and family shopping, including clothing, toys, homewares, appliances, technology, beauty, baby products, stationery, books and seasonal ranges. The retailer also carries third-party brands and operates a marketplace for products sold by external sellers.
The BIG W website and app support delivery, store pickup, Direct to Boot at participating locations, order tracking and Everyday Rewards. Marketplace purchases can follow different seller-support and fulfilment processes from products sold directly by BIG W.
Customer support is centred on the BIG W app, My Account, FAQs and live chat. Store-specific questions can be handled through the store finder, while marketplace order issues are normally directed to the relevant marketplace seller through the customer account.