Banana Republic was founded in 1978 in Mill Valley, California, as a travel outfitter built around expedition-inspired clothing and accessories. The brand later became part of Gap Inc. and evolved into a broader premium lifestyle and fashion business.
Gap Inc. describes Banana Republic today as a global lifestyle brand with more than 400 company-operated and franchise stores. Its assortment spans apparel and accessories, with product, store and shipping availability varying by market.
Online customers can use Banana Republic customer service for order, return, rewards and account questions by chat or phone. International and franchise-market orders can follow different policies from the U.S. site, so support should be matched to the market of purchase.